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Facing Economic Headwinds Together

The past months have brought new uncertainty for our region, particularly around the potential impact of U.S. tariffs. A February report from the Canadian Chamber of Commerce identified Saint John as the most vulnerable city in the country if a 25% tariff is imposed on cross-border goods. In 2023, more than $11.8 billion USD worth of goods flowed between New Brunswick and Maine—goods connected to industries that thousands of Saint John families rely on.

Through recessions, shifting markets, and even a global pandemic, local businesses have always adapted. They innovate, pivot, tighten budgets, find new customers, and keep going. But this moment requires a coordinated, strategic response. That’s why our Chamber has joined forces with the Fredericton, Moncton, and Chambers, and is working directly with Premier Susan Holt. Together, we are advocating for stability, open dialogue, and forward-thinking solutions.

At home, we are engaging members through surveys, roundtables, and industry consultations to better understand how these market shifts are affecting them. Conversations with exporters, trade experts, and supply chain specialists are underway, and our office remains open to any business wanting to share their story, their concerns, or their ideas.

At the same time, supporting each other locally has never mattered more. Choosing Canadian-made goods, shopping local, and backing our own entrepreneurs strengthens the foundation we all rely on.

  • Shannon Merrifield is CEO of the Saint John Region Chamber of Commerce, bringing over two decades of entrepreneurial experience. She is passionate about supporting local businesses, fostering economic growth, and building resilient communities. Shannon is dedicated to championing innovation, collaboration, and the long-term prosperity of the Saint John region.

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May 18, 2026
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