Pink Shirt Day, observed on the last Wednesday of February each year, is a province-wide show of support for kindness, inclusion, and standing up against bullying. Students, teachers, workplaces, and community members wear pink to send one simple message: bullying has no place here.
The day traces back to 2007, when two Nova Scotia high school students organized classmates to wear pink in support of a younger student who was bullied for wearing a pink shirt. What started as a small act of solidarity quickly grew into a national movement observed across Canada — including right here in New Brunswick.
In schools throughout the province, Pink Shirt Day often includes classroom discussions about respect, assemblies focused on empathy and online safety, student-led initiatives, and community campaigns. It’s not just about putting on a pink shirt — it’s about having real conversations and encouraging students to speak up and support one another.
Most importantly, Pink Shirt Day is meant to be more than symbolic. The pink is visible, but the goal is lasting impact: safer schools, kinder communities, and the reminder that even small acts of courage can make a big difference.
Because sometimes, the simplest statement — a bright pink shirt in the middle of winter — carries the strongest message.
I’ve got my Pink Shirt on today. Share your pink shirt pics today on social media with #pinkshirtday
~Mark
